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Copywriter

212411 · Sedentary

Career data Verified

Content writers develop and write copy for media like advertisements, blogs, websites, books and magazines.

Most common salary $59k – $116k
Upper salary up to $164k
Training 0-2 years

Description

Designs and composes written material to advertise products and services.

Typical work tasks

  • Determines advertising approach by consulting with clients and management, and studying products to establish principal selling features; writes advertisements for press, radio, television, cinema screens, billboards, catalogues and shop displays.

Typical work environment

  • Works indoors in media advertising/copywriting departments for newspapers, television or radio stations or publishing and advertising agencies.
  • Works in adequately heated and ventilated office spaces.

Typical physical and mental demands

  • Sedentary physical demand. Constantly sits at a desk and/or computer when preparing or creating advertising slogans and jingles and other short and effective copy.
  • Occasionally stands and walk about the office, newsroom or publishing floor.
  • Stretching up and reaching across is not a significant requirement of the job.
  • Bending squatting, crouching and kneeling is not a significant requirement of the job.
  • Twisting of the body or neck is not a significant requirement of the job.
  • Lifting, carrying and holding is not a significant requirement of the job.
  • Repetitive movements involving the hands will be required in writing by computer or hand and in editing activities.
  • Driving may be required to facilitate meetings with clients but is not a significant feature of the job.
  • Use of hand-held objects and equipment will occur frequently to constantly and is likely to include writing tools, computers, telephones, faxes, emails and other office equipment.
  • Mental skills necessary include writing, communication, creative, artistic, problem-solving and organisational skills.
Entry signal Model estimate

Enter via experience or on-the-job training; no mandatory pre-entry qualification.

Entry barrier Experience or on-job training
Licence / registration No licence required
ANZSCO skill level 1
Next-day ready No

Unverified — this label is model-generated and not yet clinician-reviewed. Confirm against the WTDS before relying on it.

How this was determined (model-generated): Copywriter: qual OR 5yrs experience route makes experience_or_training right; no licence; not next-day (needs qual or accumulated experience). Proposal holds.

Entry Requirements

  • A relevant tertiary qualification or at least five years applicable experience (ANZSCO Skill Level 1). In some instances particular experience and/or on-the-job training may be required.

Further Comments

  • There are opportunities for flexibility of movement.